| The
Solution |
| Our
approach is integrated,
meaning aimed at both internal and external audiences. You would
not believe the times we have discovered that even staff did
not know of an organization’s products or services. |
| We define
the message and stay on task with all
communications. It does not do you any good for a press
release to be printed if it does not communicate your
message. And, by the way, does absolutely no good if the
press release doesn’t see the light of day… |
| We reach
your target audience creatively and effectively.
It doesn’t do any good to produce a flashy message
if it is never received and acted upon. Whether it is
targeted at the homeless, hospital patients, banking customers,
minority audiences or others, we find an innovative way
to get your message received. |
| We measure.
Too often campaigns are based on presumptions. You would
not believe how often these presumptions turn out to be
wrong! Blows the minds of our clients. And, we help you
ask the right questions to effectively
measure the results. |
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Can we do the splashy brochures,
beautiful websites, attention-grabbing ads, write the press releases,
etc. etc.? Of course. And, we have had our share of awards. But
the most effective award is providing results for our clients..and
that’s without spending an arm and a leg (unless you want
to do that).
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