About Lorraine
An award-winning communications strategist, Lorraine has extensive experience in successful crisis communications, media placement, development of collateral and audiovisual material, campaign creation and production, and event planning.
Her strong background in marketing science, technology, health care and government relations provides special talent in explaining complicated subjects and simplifying complex situations.
She has also successfully positioned a number of small businesses through her mini marketing plans and established successful formulas for several corporate publications.
Lorraine Spann Edwards

Specializing in science, technology, medicine and health care, clients have included hospitals, a cancer network, veterinarians, physicians, a credit union and others. In addition, Lorraine Communications has provided assistance to a chamber of commerce, a civic center and a congregation of Catholic sisters and a church. Lorraine’s mini marketing plans geared to small businesses have assisted many a diverse entrepreneur succeed at his or her life’s dream or turnaround a marketing obstacle.

During her tenure at St. Mary’s Health Care System, Athens, Ga., she produced national award winning publications and campaigns and was part of the executive team that turned around a state decision that had excluded St. Mary’s in its health care network. Prior to coming to St. Mary’s she was communications editor for The University of Georgia Institute of Ecology when she placed a number of stories in the national and international media and published several articles about various ecological topics. Such efforts resulted in a cover story in Science News, an article in Newsweek, and other national publications.

Lorraine has served on the local and state boards of directors for the American Lung Association of Georgia, was on several of the organizing committees for the Athens venues of the 1996 Olympics, and has performed various public relations services for national and international science organizations. She is currently a board member of Project Safe, Athens, Ga. Lorraine has worked extensively with local, regional and national media and handled a variety of sensitive and crisis communications. In addition to her marketing and public relations aspects of her company, Lorraine Communications has developed a unique and innovative product line, Mealtime Messages® as well as a letter writing service, which provides personalized and hand written thank you notes in addition to business letters.

Lorraine’s innovative approach to internal hospital communications has resulted in a national speaking engagement to home health care providers, stories in national hospital industry publications, and a contract with a hospital management organization that has hospitals throughout Georgia and the United States. During a test of her program, Mealtime Messages® , which can guarantee to get a message to every hospital patient who receives a food tray, the hospital’s patient satisfactions scores increased substantially and referrals increased to the point that the hospital’s estimated return on investment when annualized was 4X. Mealtime Messages® is now pioneering nationally.

Lorraine Communications, Inc. meets supplier diversity standards as a 100% woman owned business certified by the National Women Business Owners Corporation. She holds an ABJ in public relations from the University of Georgia Grady School of Journalism.

Certificate No. RCSE3753, National Women Business Owners Corporation